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International Sales Manager
  • Job type: Permanent
  • Location: Biel/ Bienne
  • Salary: Competitive
  • Description International Sales Manager An international organization specialized in Fashion and Jewellery is looking for an enthusiastic Sales Manager to join their team in Biel area,...
Key Account Manager, Zurich
  • Job type: Permanent
  • Location: Zürich
  • Salary: Competitive
  • Description Key Account Manager  One of the leading FMCG companies in Switzerland is looking for an enthusiastic Sales expert to join their team in Zurich. In...
Demand Planning Lead
  • Job type: Permanent
  • Location: New Jersey
  • Salary: Competitive
  • Description Job description Demand Planning Lead required for Global Pharmaceutical Company Demand Planning LeadGreater New York City
Production Planner/Scheduler
  • Job type: Permanent
  • Location: Boston
  • Salary: Competitive
  • Description One of our medical device clients is currently seeking an experienced Production Planner to join their team based North of Boston in the Burlington, MA...
Product Marketing Manager, Sports
  • Job type: Permanent
  • Location: Bern
  • Salary: Competitive
  • Description Product Marketing Manager, Sports  An international organization specialized in Sports Goods is looking for an enthusiastic Product Marketing Manager to join their team in the...
Strategic Operations Buying Manager
  • Job type: Permanent
  • Location: Prague
  • Salary: Competitive
  • Description Strategic Operations Buying Manager Purpose of the job We are looking for a Strategic Operations Buyer to step change the way we procure our
Strategic Operations Buying Manager
  • Job type: Permanent
  • Location: Prague
  • Salary: Competitive
  • Description Strategic Operations Buying Manager Purpose of the job We are looking for a Strategic Operations Buyer to step change the way we procure our
Sr. Strategic Sourcing Specialist (Commercial)
  • Job type: Contract
  • Location: Princeton
  • Salary: Competitive
  • Description We are looking to connect with mid-senior level strategic sourcing professionals who are interested in helping to build out a leading pharmaceutical company's procurement department....
Director of Apparel Design, Sports
  • Job type: Permanent
  • Location: Zürich
  • Salary: Competitive
  • Description Director of Apparel Design, Sports  An international organization specialized in Sports Goods is looking for an enthusiastic leader to head the to Apparel Design team...

Sales managers drive the revenue engine of a company. They nurture and create high performance sales teams, leading them to meet their customer’s needs and hit revenue forecasts. Sales managers ensure the sales team is focused, motivate them, set targets, evaluate sales data and deliver training. Sales managers also oversee lead generation, analyze trends, and report to company management on sales performance. 

Job Specification, Salary, Outlook

 Sales managers play a vital role in a company’s success and growth by generating revenue for the company through achieving sales targets. A successful sales team needs to work together and contribute to achieving the goals and objectives of the organization. A sales manager is responsible for setting clear and achievable targets for the sales representatives and sales executives. A sales manager can expect to travel as part of their role, and the extent and frequency of travel will depend on the size and type of company they are working for.

Related job titles:

  • Sales Executive, Sales Representative, Sales Agent, Sales Consultant
  • Field Sales Executive
  • Business Development Manager 
  • Sales Engineer
  • Technical Sales Representative
  • Medical Sales Representative, Scientific Sales Representative etc.  
  • Territory Account Manager, Territory Manager
  • Head of Sales
  • Account Manager, Strategic Account Manager, Key Account Manager
  • Consultant
  • Relationship Manager 
  • Internal Sales /Telesales Representative

How much do sales managers earn? It generally depends on a number of factors, but the average salary for sales managers in the United States is $45,299 per annum, with a range of $26,155 - $158,927. The typical factors that largely impact the level of salary package include sales knowledge, job location, performance, management skills, and experience. Sales managers can expect an average salary of £31,529 per year in the United Kingdom, with a range of £21,425 - £89,717. A performance-relatedbonus structure in addition to the base salary is also extremely common, and a key benefit of the role.    

Job Description 

 A sales manager is responsible for leading a sales team to achieve their targets, driving revenue for the organization. The role typically involves recruitment and training of the sales team, updating senior management on the sales pipeline, and forecasting monthly, quarterly and annual revenue. 

Typical Responsibilities:

  • Motivating and leading the sales team to achieve the sales target
  • Ongoing training and development of the team
  • Preparing monthly sales performance reports
  • Setting team revenue targets and sales activities
  • Working with sales account managers on account management plans
  • Leading sales meetings
  • Identifying recruitment needs, hiring and training team members
  • Forecasting monthly, quarterly and annual revenue
  • Preparing annual sales budgets
  • Analyzing regional market trends to identifysales opportunities 
  • Participating in decisions regarding expansion or acquisitions
  • Presenting the services and products of the organizationto potential clients 
  • Analyzing the sales process and identifying key areas for improvement
  • Attending regular meetings with senior members of the business
  • Managing recruitment and selection for the sales department
  • Attending conferences and industry events to generate new sales leads
  • Participating in various marketing events such as trade shows, seminars, and sales/telemarketing events

Key Skills & Qualifications 

 In this role, you’ll using your enthusiasm, leadership and management skills to motivate others. You should be well organized and highly competent with figures. Sales managers typically progress from a consultant or less senior role, and therefore bring a wealth of sales experience to this management role. Employers will highly value relevant skills, experience and a track record of proven results when considering candidates. 

Sales managers should have a bachelor's degree or a master's degree in sales and marketing, management, business, or related field. However, the strongest candidates will have considerable experience in the sales field as a sales executive or associate, in addition to proven leadership skills and academic background. 

Required job skills:

  • A graduate degree in business administration or a related field
  • Successful previous experience as a sales representative, consistently meeting or exceeding targets 
  • Knowledge of CRM software and MS Office (MS Excel and PowerPoint in particular)
  • Solid understanding of sales performance metrics  
  • Proven ability to communicate, present and influence credibly and effectively at all levels of the organization 
  • Capability to drive the sales process from plan to close
  • Strong business sense and industry expertise
  • Excellent mentoring, coaching and people management skills 
  • Creativity and excellent analytical competency 

Sales Manager Job Trends  

 Sales job opportunities vary in different sectors or products, but roles can be found in almost any industry. Typically, demand for sales roles in high-growth sectors like business services is higher than slower-growth or more mature industries such as manufacturing, but opportunities will depend on the success or growth strategy of an organization. 
With a good track record and proven sales experience, significant progression is possible – more senior and high payed roles include sales VP, sales director or national/international sales manager. Sales management can be a fast-paced, lucrative and exciting career choice, rewarding for committed, driven individuals with a strong work ethic and the ability to meet and exceed targets.