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Senior Product Marketing Manager

  • Job type: Permanent
  • Location: San Jose
  • Salary: $150000 - $170000 per annum, Benefits: Healthy Stock + Full Benefits Package
  • Job reference: AS101817
  • Sector: Cyber Security , Glocomms
  • Date posted: 08/12/2017
Senior Product Marketing Manager
Managed Detection & Response Vendor
Bay Area, CA
$150,000 - $170,000 + Stock + Full Benefits Package

RESPONSIBILITIES:
  • Develop product positioning and messaging
  • Synthesize multiple discrete messages into higher level themes and represent these concepts to both business and technical buyers
  • Sales and Channel Enablement:
    • Develop and communicate to sales team and develop sales tools to enable selling process of our products.
    • Create customer case studies with input from sales team to document application stories for key target customers and train sales team on the concepts
  • Conduct competitive analysis/market research:
    • Develop and produce market research and detailed sales ready competitive analysis (products and technology).
  • Develop compelling content that will help drive customer engagement, thought leadership, and content marketing
  • Help conceive and develop innovative marketing programs that drive demand
  • Work with our webmaster to ensure high SEO ratings based on content and keeping that content current

QUALIFICATIONS:

  • 3-5 years of product marketing experience with 2+ of those years in cyber security
  • Strong grasp of enterprise IT infrastructure including networking, firewalls, DNS, and servers
  • Experience with security, threat intelligence, big data analytics, SIEM/SEM, network monitoring, forensics, security appliances and visualization tools is required
  • Experience in marketing products and services to enterprises, service providers, and channel partners
  • Self-starter who will take ownership of projects and bring them to completion, and pull in resources across the company as required
  • Strong presentation skills and executive presence
  • Ability to travel as needed
  • Must be eligible to work in the United States

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