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Vice President of Marketing

  • Job type: Permanent
  • Location: New York
  • Salary: Negotiable
  • Job reference: 180881/004_1537555977
  • Sector: Asset Management, Selby Jennings
  • Date posted: 21/09/2018

My client, a top asset manager with almost $500B in AUM, is seeking a Vice President of Marketing to add to their team within the wealth management vertical. This is a nimble group that oversees a dynamic communications strategy focused on strengthening the firm's brand and support their business groups.

Responsibilities include:

  • Implement the editorial calendar to publish content across our various platforms and channels.
  • Oversee the production of marketing content (such as articles, videos, podcasts and infographics)
  • Manage complex multi-channel digital marketing campaigns to ensure production is completed on time and on budget
  • Brainstorm smart and creative ways to bring our brand to life through stories and thought leadership, with an eye towards human language and good design
  • Help with the distribution of content with a focus on e-mail marketing, Twitter, Facebook, LinkedIn, Instagram and internal communications
  • Distill measurement and analytics into actionable opportunities for improvement
  • Help the firm expand its marketing efforts through new channels, strategies or content formats

**This professional must have 3-6 years of relevant experience

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